What Millennials mean to the Fitness Industry

What Generation Y means to the Fitness Industry According to the third quarter IHRSA Trend Report from 2013, Generation Y (aka Millennials) now account for more than 27% of fitness club members. (http://www.ihrsa.org/home/2014/4/1/latest-trend-report-points-out-various-growth-opportunities.html) But what does this actually mean for the fitness industry? Well, for one Millennials have a strong need for constant connection, online … More What Millennials mean to the Fitness Industry